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Sophie Danby

Sophie Danby

Sophie is a freelance IT service management (ITSM) marketing consultant, helping solution vendors to develop and implement effective marketing strategies. As a vocal and collaborative member of the international ITSM community, you can often find her at global ITSM conferences or engaging in "ITSM chatter" on Twitter. Sophie also previously worked with at SysAid as our VP Marketing.
 

Sadly, many IT departments don’t see the importance of delivering great customer service to their end users. After all, it’s not as though the end users can leave them for another support...
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I’m delighted to announce that we’ve added a new mobile asset management add-on and application (on iOS), which provides barcode scanning, audit, and reporting capabilities to the SysAid Service Desk/Help Desk. This...
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The ITSM Show (formerly known as the Service Desk and IT Support Show, SITS) is done and dusted for another year – congratulations to Toby Moore and his colleagues on a very...
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It may be in a completely different month to normal, and at a new venue, but the buzz around the upcoming SITS15 - IT Service Management (ITSM) Show (formerly known as the...
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The 2014 itSMF Estonia conference, held in Tallinn last week, was an international IT service management (ITSM) fest. The circa 180 delegates had travelled from 12 countries (including strong Finnish and British...
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Recently I had to undertake that wonderful annual task of renewing my car insurance. I did the comparison-website bit, phoned a couple of brokers, and of course went directly to a number...
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Well FUSION 14 was a whirlwind of ITSM Goodness (the royalties check is in the post Barclay Rae). Working the SysAid booth, trying to attend conference sessions, meetings with clever people, and...
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In the words of Peter, Paul, and Mary (or, if you prefer, John Denver), "All my bags are packed, I'm ready to go …" for SysAid's first visit to FUSION – an...
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Last week at Interop, New York’s Javits Center was abuzz with IT professionals seeking practical advice on IT management good practices (and the technology to support them). The conference element included the...
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Well, SysAid’s and my first day at Interop New York was a busy one. As Joe the IT Guy states in his pre-Interop blog, SysAid is the only pure-play IT service management...
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The long hours and back pains notwithstanding, I have to say that HDI 2014 was a magnificent conference with terrific content, amazing folks, and a whole lot of fun and laughs along...
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We're back again in the States, this time in the land of ultimate magic, Orlando, Florida, for the annual HDI Conference. Here’s our first blog from the event, after experiencing a fantastic...
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On the third day at Pink14 I was fortunate to have a much better opportunity to chat with delegates and attend more sessions, which gave me great insight into some of the...
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Monday, Feb 17th – Steady streams of visitors to the SysAid booth continued on the 2nd day of Pink14. What a thrill to get such fantastic feedback, not only on what we...
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We're getting very excited now as it’s only 19 days until the Pink Elephant 18th Annual International IT Service Management Conference and Exhibition (PINK), where we will be super silver sponsors! We’re...
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